Chunk – Clever T shirt design – North London

CHUNK BIOGRAPHY

Like all good ideas, the idea for Chunk came about one Friday night in the pub, back in the heady days of September 2000.

chunk

Quote: “A friend had just bought an old Ford Capri MkI and with it, came a Haynes manual. So proud was she of her new purchase, she took the manual to the pub where we all sat around admiring the cover until someone said “wouldn’t that look great on a T-shirt”. And that, as they say, was that. Chunk launched and was quickly noticed by the leading stores: Harvey Nichols, The Dispensary, Richmond Classics, and the name and the range grew quickly. We gave up our jobs, sold our houses and concentrated on making Chunk a great UK brand.

We moved into the first Chunk Towers (a 200sq ft room in Shoreditch with a glass roof and no heating) which we quickly outgrew, so we moved into the existing Chunk Towers, a 47 storey building with flags flying from the roof and marble lions by the door in that trendy area, Tottenham, North London. From the outset, our ethos was to produce excellent quality garments at a fair price. We wanted Chunk to use iconic images and adapt them to put them in different contexts, make them clever or funny or quirky.

We wanted the clothing to be detailed and well thought through. We wanted Chunk to bring clever design and a bit of fun to fashion.

Six years later and Chunk now produces two seasonal collections a year, two injection ranges and new T-shirt designs every 12 weeks”.

www.chunk.uk.com
mens t shirts, womens t shirts, kids t shirts

www.october.co.uk
tshirt printing, screen printing, embroidery

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