Yukka is your route to fashion from the streets

What is Yukka? Yukka sells the coolest of the cool when it comes to Young fashion, whether you’re into U.S. labels, cool European streetwear, the best of British or following the latest style clippings from the likes of Kanye West, Jay-Z or Rihanna then Yukka should be your first point of call!


Let’s get to the route of the story…

Yukka is your route to fashion from the streets

Way back in 2003, Yukka’s founder, Robby Sur (Online Fashion Top 100, 2010), spotted a demand for G-Unit T shirts, as worn by 50 Cent who had the world’s biggest selling album at the time. Having sourced a supplier and created Yukka! A seed was planted and Yukka started to grow.

From it’s humble beginnings Yukka has grown from selling a few hot t-shirts online, to becoming the UK’s leading independent retailer of the hottest and most exclusive product from the urban and streetwear fashion genres. Yukka now stocks in excess of 100 brands and 2500 of the hippest products!

Yukka is your route to fashion from the streets…

Robby Sur
Founder of Yukka

Pilot – High end labels such as Neil Barrett, Prada Sport, Y3 and Vivienne Westwood


In the physical world Pilot is one of the most respected fashion retailers in the United Kingdom. The first Pilot Men store opened over twenty years ago. Pilot Men has always been at the cutting edge of men’s fashion, bringing new labels to its audiences such as Maharishi and G Star way back in 1999.

Pilot 2

Today a killer brand mix can be found at its central Leicester headquarters. High end labels such as Neil Barrett, Prada Sport, Y3 and Vivienne Westwood can be found on the first floor design room. The ground floor is the home to popular brands such as G Star, Diesel, Replay, Yen by Michiko Koshino, Ra:re D&G as well as the most eminent jeans brand in the world PRPS. The ground floor has a cool urban vibe and showcases Maharishi, Ringspun plus some smaller designers such as Oakwood. Next door is Pilot.Net. The focus here is definitely street with limited edition Nike trainers, Lacoste, as well as limited edition Levis, Evisu, Avirex. Recent editions include Artful Dodger and Gio Goi. Pilot.Women takes the Pilot ethos to womenswear. Brands such as Nolita, Diesel, G Star, Replay and Firetrap which live in harmony in its intimate surroundings. In the virtual world My:PILOT is a new and exiting extension of the Pilot brand. Visit: http://www.netclothing.net/

Pilot 3

t shirt printing, screen printing, embroidery

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